Even the NYTimes is Noticing DAM

Following from last week’s post about the Snarkmarket Book Project, here’s even stiffer evidence of the sudden increase in mainstream attention that real content management has garnered.  In Digital Archivists, Now in Demand, the New York Times Jobs section talks about our “nascent” discipline of Digital Asset Management and discusses the career possibilities in the field.

A friend of mine sent me a link to the article asking “Is this the kind of thing your company works on? Sounds interesting.” It will be really amusing when everyone talks about this stuff like they have always dealt with it.

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